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Can I add recommendations to my 404 page?

Turn errors into conversions!

You don't want to send people to your 404 error page, but trust us - they will find it! So why not turn it into an opportunity to highlight recommended products?

Recommended products turn 404 into sales!

You can add the following line of code into your 404.liquid file wherever you want to show the Index recommendations widget.

{% include 'betterrecs' purpose: 'index' %}